There are many signals that allow one to come to that conclusion. For me the latest one was the above slide from Apple's keynote today. It represents that Apple family of products. Pause. Look at it. Think about it for a few seconds.
Isn't it an amazing slide?
There are 50,000 ways to represent Apple products. But, there is perhaps only one incredible way to do it. It is above.
Le strade, le ruote, i sentieri, i pedali, le corse, la pista, il sudore, l'agonia, il tifo, l'euforia, il trionfo. Il ciclismo.