L'anno di Microsoft

Geek   12.01.12  

Sembra proprio che Microsoft stia facendo breccia nei cuori degli opinionisti del settore con i suoi interessanti nuovi prodotti di punta, Windows 8 e Windows Phone 7.
La suggestiva previsione di Slate.

I'll say it: I'm bullish on Microsoft in 2012. This could be the year that it shakes its malaise and takes its place alongside Apple, Google, and Amazon as a dominant innovator of the mobile age. For the first time in forever, Microsoft has a couple major products that are not merely good enough. They're just plain great. I've been effusive in my praise for Windows Phone 7, Microsoft's new mobile operating system. At the Consumer Electronics Show this week, we saw the one piece that has been missing from Microsoft's new phone effort-killer hardware. Nokia unveiled the Lumia 900, the most powerful and beautiful Windows Phone to hit the United States yet (it will be released on AT&T sometime this year). Then there's Windows 8, the spectacular desktop OS that Microsoft plans to release this year, and which will feature a new mobile-friendly touch interface that could make for the first viable Windows competitors to the iPad.

If you consider Microsoft's Xbox juggernaut, which now features not just games but lots of entertainment apps, you begin to see the outline of a strategy to win big. Here's a company with a killer mobile and desktop OS, a place in hundreds of millions of offices and living rooms around the world, a great design team, an unbeatable sales and distribution arm, and billions in cash. When you put it that way, Microsoft almost sounds as good as Apple, doesn't it?

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