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L'economia di Instagram in Kuwait 14.07.13

In Kuwait le persone vendono ogni sorta di articolo su Instagram, utilizzando il social network fotografico come una vetrina invece di utilizzare un sito web o siti di aste come eBay.

BR: Kuwait is a crazy mix: a super-affluent country, yet basically a welfare state, though with a super neo-liberal consumer economy.

FQ: We consume vast amounts of everything. Instagram businesses are a big thing in Kuwait.

BR: What's an Instagram business?

FQ: If you have an Instagram account, you can slap a price tag on anything, take a picture of it, and sell it. For instance, you could take this can of San Pellegrino, paint it pink, put a heart on it, call it yours, and declare it for sale. Even my grandmother has an Instagram business! She sells dried fruit. A friend's cousin is selling weird potted plants that use Astroturf. People are creating, you know, hacked products.