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Sul lato radical chic dell'Atlantico.

I prossimi dieci anni di Mac OS X 03.01.12

Uno sguardo al futuro del sistema operativo di Apple a 10 anni dalla sua introduzione.

The future of Mac OS X and its mobile iOS sibling will harness new directions in technology: principally, computers that no longer rely on just faster GHz clocks but can take full advantage of multiple cores and multiple types of cores. Apple's advantage in mobile devices is already evident in the fact that, for example, Android devices like the latest Galaxy Nexus require 1.2 GHz, dual core processors with multiple CPU cores and twice the RAM to match the smooth graphics interface performance of the nearly three year old iPhone 3GS. Windows devices similarly require hotter chips and more RAM just to approximate the functionality of the far less expensive hardware of the iPad, a reality that has forced Microsoft to begin porting portions of its platform to run on more efficient ARM chips.

[...] Apple will also continue its efforts to simplify away complexities in the computing world such as the conventional file system, replacing it with cloud-coordinated, secured documents that update intelligently across devices without requiring manual intervention by users. The App Store, iCloud, Internet Recovery, and iTunes Match have already revolutionized how software and content is distributed and stored, increasing erasing the necessity of physical media, which will in turn allow computing devices to become increasingly mobile.

And while Apple revolutionized the computing user interface over the last decade with multitouch gestures, winning an ideological battle against devices driven by primarily by physical keyboards and buttons, Apple's Siri promises to lead a new charge in pushing voice as a natural user interface, something that's even more intuitive than mousing or tapping, and for many people, more accessible.

Although Apple began the last decade by branching out into general purpose devices with the then new iPod (something that subsequently quickly overtook the Mac in sales volumes), it closed the decade with the vast majority of its unit sales (including half of its iPods) being driven by iOS, the mobile edition of Mac OS X.

Going forward, Apple is expected to venture into new markets with its operating system and development tools, increasing its presence in the living room on HTDVs and likely pushing further into the casual gaming market the iPod touch reinvented.

This year also marks the first year of the second decade of iTunes and the iPod, the future of which will be outlined in part two.

Quell'estate senza un iPhone 06.06.11

Tra le molte succose novità di Apple che oggi ci attendono nel keynote a San Francisco in occasione del WWDC, forse Jobs in persona si lascerà sfuggire qualche indiscrezione anche sul futuro iPhone 5.

Steve Jobs torna protagonista sul palco del WWDC 31.05.11

Apple annuncia che l'iCEO sarà sul palco del WWDC il 6 giugno alle 10 del mattino, ora del Pacifico, per presentare i nuovi sistemi operativi Mac OS X 10.7 Lion e iOS 5, oltre all'atteso servizio iCloud.

Dentro Mac OS X Lion 02.03.11

Tutti i segreti e le nuove funzionalità di Mac OS X 10.7 Lion, il prossimo sistema operativo di Apple previsto in uscita questa estate, analizzate in dettaglio da AppleInsider.

2011 l'anno degli anniversari Apple 03.01.11

Tre dei più grandi successi di Apple quest'anno festeggeranno il loro decimo anniversario.

Mac OS X.

In March of 2001, Apple launched Mac OS X 10.0, the first major release of its new OS following its initial Public Beta of the previous fall. While loaded on new Macs, the new OS was not setup as the default boot system because it was noticeably slower than Mac OS 9 and offered few obvious advantages, given the lack of native software available.

In September, Apple followed up with a free 10.1 release that addressed performance and glaring omissions, including the ability to play DVDs. By the next summer, Apple was ready to stage a mock funeral for Mac OS 9, telling its Mac developers at WWDC that Mac OS X was the future. A series of attractive hardware releases, including the thin new 2001 Titanium PowerBook, 2002's distinctive iMac G4 and 2003's Power Mac G5 (the first mainstream 64-bit personal computer) helped Apple to attract new users to Macs years after many pundits had dismissed the platform.

iPod.

Apple's success with the Mac OS X platform was also tied to the release of the iPod in 2001, which dramatically turned around the public perception of the company. Ten years ago this month, Apple launched iTunes, a free software release built around Casady & Greenes' SoundJam MP music jukebox app, which Apple had acquired the previous year.

Apple Store.

Apple's ability to sell both Mac OS X and the iPod were tied to a third development that turns ten years old this year: Apple Retail. Throughout the 90s, Apple experienced a significant disadvantage in trying to sell its premium computers through retailers who could far more easily push cheap PC systems that relied exclusively upon price to clinch the sale. Many retailers were also able to make more money assembling their own house brand PCs, and could make even more money selling service and support for them.

Mac OS X Lion e altre piccole delizie 20.10.10

Screenshot di Apple

Era atteso ed è arrivato.
Il nuovo sistema operativo di Apple si chiama Lion. Mac OS X 10.7 per gli amici.

Sarà disponibile a partire dalla prossima estate e ci sarà tutto il tempo per parlarne, per oggi c'è giusto l'antipasto.

Una perfetta integrazione tra Mac OS X e iOS, con tanto di apps e Mac App Store. C'è da aspettarsi questo.
L'esperienza sarà molto simile a quella vissuta su un iPad o un iPhone. I trackpad multitouch, già presenti su tutte le nuove linee di portatili e fissi garantiranno l'esperienza tattile.
Exposè, Dashboard, Full Screen Apps e Spaces diventano Mission Control. Il vostro Mac sarà a portata di dito.
Non aspettatevi schermi multitouch sui prossimi Mac, non sono ergonomici. Se volete toccare del vetro ci sono appunto i trackpad. In alternativa compratevi un iPad/iPhone.
Le app potranno essere visualizzate a schermo (LaunchPad) proprio come su iOS, con tanto di folder.

Arriva la nuova versione di iLife. Merita sempre ad un prezzo ridicolmente basso. Al solito, gratuita sui nuovi Mac.
iLife '11 aggiunge tante piccole feature ad un prodotto già maturo. Un piccolo gioiello di cui spesso si sente la mancanza su altri sistemi operativi.

FaceTime, la videochiamata di iPhone 4, sbarca sul Mac.
E' una versione beta e si scarica qui.

La one more thing è il rinnovato MacBook Air.
Sempre più stiloso, ad un prezzo irragionevole. Da 13 e da 11 pollici (un netbook).

I puristi del Mac non potranno che andare a letto gongolando questa notte.

Back to the Mac in diretta su Apple 20.10.10

L'evento Apple in programa per oggi sarà disponibile live sul sito dell'azienda di Cupertino, a partire dalle 19.
Come sempre lo streaming sarà ad esclusivo vantaggio dei felici possessori di prodotti con la mela morsicata.

Apple® will broadcast its October 20 event online using Apple's industry-leading HTTP Live Streaming, which is based on open standards. Viewing requires either a Mac® running Safari® on Mac OS® X version 10.6 Snow Leopard®, an iPhone® or iPod touch® running iOS 3.0 or higher, or an iPad™. The live broadcast will begin at 10:00 a.m. PDT on October 20, 2010 at www.apple.com.

Back to the Mac 13.10.10

Il manifesto dell'evento Apple

Apple annuncia un evento per il 20 ottobre e si scatenano le previsioni su cosa verrà presentato.
C'è molta attesa per il nuovo sistema operativo Mac OS X 10.7, ma non mancano voci di rinnovo per iLife, iWork e nuovi MacBook.

La prima volta che il mondo mise le mani su Mac OS X 13.09.10

Oggi, dieci anni fa, usciva la beta pubblica di Mac OS X.

Steve Jobs unveiled Aqua to the oohs and aahs of a stunned audience, jaws agape, during his January 2000 Macworld Expo keynote speech. The delighted, newly full-time CEO-Jobs also dropped the "interim" label from his iCEO title that day-spent a large portion of his presentation demonstrating graphically stunning new features of Aqua, including the "genie" minimize/maximize effect, Dock magnification, and lushly illustrated, high resolution icons. The world had never seen anything like it, and Apple found itself-for the first time in at least a decade-with an operating system that people could not wait to get their hands on.

In September of that year, Apple obliged. According to Tevanian, the company knew that for a release as important, dramatic, and different as an entirely new OS, the company couldn't just keep the beta testing process under wraps. Apple needed to get the OS out into as many hands as possible so ordinary users run it through its paces in ways the company itself couldn't imagine. Apple set the price of "Mac OS X Public Beta," as it was called, at $29.95-low enough for anyone could get it if they wanted, but high enough to exclude folks who might not be constructive to the beta testing process. The beta sold through Apple's online store; the company later offered a $30 discount on the first full release of OS X (v10.0) when it shipped in 2001.

Mele e ghepardi chi l'avrebbe detto 25.03.01

Screenshot di Mac OS X 10.0 Ceetah

La rivoluzione in casa Apple si chiama Mac OS 10.0 Cheetah.

Il nuovo sistema operativo di Cupertino spinge ancora una volta in alto l'asticella della qualità.